PRESENT YOUR PRODUCT AS A SOLUTION
After describing the problem, it is your time to show your audience how your product is the solution. Here, you need to put down all details that you will feature in the product explainer video. Importantly, you should focus more on the benefit of each feature and how it contributes to solving the problem.
Also, tell your audience why they should favor it over your opponent’s products. At this stage, you should write down some of the images and animations you will use to ensure you not only convince your audience but also you win their trust.