When you are preparing a video, your goal is to share a story realistically. In the real sense, all videos are a visual representation of a story. Hence, animated explainer videos are not an exception. Your objective when creating them is to tell a story about your product and what it will do for the audience.
For your video to succeed in its mission, you need to develop a great story giving the flow of your message. In video production, this is known as a script. Note, a well-written script is a pillar for your final video. If it is of poor quality, producing a killer video will remain a dream.
Also, you explainer video script must be able to tell the story in a problem-solution style. So, how do you develop a great script for your animated explainer videos? Here is the process: